MINISO Group Holding Limited — Company profile
Consumer Discretionary · Specialty Retail · China
Last price 9.87 USD (Oct 29, 2026, 4:00 PM EDT) · Market cap 2.96B
Overview · Financial statements · Key statistics · Dividends · Company profile · Price history · Reports
Company profile
MINISO Group Holding Limited, an investment holding company, engages in the retail and wholesale of design-led lifestyle and pop toy products in Mainland China, the rest of Asia, North and Latin America, Europe, and internationally. The company offers products in various categories, including home decor products, small electronics, textiles, accessories, beauty tools, toys, cosmetics, personal care products, snacks, fragrances and perfumes, and stationeries and gifts under the MINISO brand; and blind boxes, toy bricks, model figures, model kits, collectible dolls, Ichiban Kuji, and other popular toys under the TOP TOY brand. It also engages in brand licensing activity; and online sale of lifestyle products. MINISO Group Holding Limited was founded in 2013 and is based in Guangzhou, China.
Details
| Name | MINISO Group Holding Limited |
| Sector | Consumer Discretionary |
| Industry | Specialty Retail |
| Employees | 8519 |
| Founded | 2013 |
| Ipo Date | 2020-10-15 |
| Ceo | Guofu Ye |
| Country | China |
| Exchange | NYSE |
| Fiscal Year | January - December |
| Reporting Currency | CNY |
| Ipo Price | 20.00 |
| Isin | US66981J1025 |
| Cusip | 66981J102 |
| Cik | 1815846 |
| Sic | 5331 |
Key executives
| Name | Title |
|---|---|
| Guofu Ye | Founder, Chairman of the Board of Directors and Chief Executive Officer |
| Jingjing Zhang | Vice President, Chief Financial Officer and Joint Company Secretary |
| Allis-Yueling Chen | Investor Relation Specialist |
| Hoi Ting Wong | Joint Company Secretary |
| Yang Yunyun | Vice President |
Contact
| Address | Mingfeng Plaza, 3rd Floor, Building A, Guangzhou, 510000, China |
| Phone | 86 20 3622 8788 |
| Website | https://www.miniso.com |